BE VISIBLE
AND CHOSEN

Gain full visibility into your AI presence. Own the conversation, outpace competitors, and 10x productivity with intelligent traffic analytics.

The problem

Traffic has changed. Analytics hasn't.

Your website is visited today by humans, LLM crawlers, AI agents, and bots burning your budget. Most tools lump them all together.

You're paying for traffic you don't understand.

You're optimizing on corrupted data.

You don't know how AI interprets your brand.

Your site sees visitors. AI sees opportunity.

You finally know who is who - and why they visit your website.

LLM Crawlers

GPTBot, ClaudeBot, PerplexityBot and other LLM training crawlers indexing your content for AI models.

AI Agents

Autonomous agents performing tasks on behalf of users - browsing, comparing, and recommending products.

Humans

Real visitors browsing your site, clicking CTAs, and converting. The traffic you actually want.

Bad Bots

Scrapers, spam bots, and credential stuffers that waste resources and skew your analytics.

Solution

Meet Travatar

AI-native Traffic Intelligence Platform for the Agentic Web

Travatar gives you full visibility into who visits your website - and turns that knowledge into growth, protection, and competitive advantage.

Your website becomes:

AI-aware
Fraud-resistant
Intent-driven

This isn't just another dashboard. This is infrastructure for the AI era.

Products

Activate the toolkits you need

Start with one, expand as you scale.

AI Visibility

Measures and analyzes your presence in generative AI answers.

  • Brand and product mentions
  • Context in which you're presented
  • Gaps compared to competitors
  • Actionable recommendations

This is your position in AI answers that influence purchasing decisions.

Explore AI Visibility

AI Traffic Tracking (SST)

See how LLMs see your website:

  • What they read
  • How they parse content
  • What signals they collect
  • Who they send to your site

The foundation of AI visibility.

Explore SST Tracking

Analytics & Traffic Quality

Your metrics stop being corrupted.

  • Traffic from AI platforms
  • Behavior and conversions
  • Human vs bot distinction
  • Real-time session monitoring

Your metrics stop being corrupted.

Explore Traffic Quality

What do you gain?

With Travatar

  • You see the full picture of your traffic
  • You protect ad budgets
  • You understand AI's impact on sales
  • You build an advantage in generative environments
  • You make decisions on clean data

Without Travatar

  • AI reads your website without your control
  • Bots burn your budget
  • Your data lies
  • Competitors grow in AI faster than you

How It Works

Focus on your product.
We'll show you who visits.

01

Connect

Add a lightweight script to your site. AI crawlers and bot traffic are detected from day one.

02

Classify

We separate humans from bots and AI agents. Every session gets a clear label.

03

Analyze

See which AI platforms mention your brand, track referral paths, and measure real conversions.

FAQ

How do I install JS and SST?
Add our lightweight JavaScript tracker to your site via GTM or a direct script tag. For server-side tracking (SST), use our curl-based endpoint to send events from your backend. Both take under 5 minutes to set up with our guided onboarding.
Which AI platforms do you track?
Travatar tracks AI visibility across ChatGPT, Google Gemini, Perplexity, Claude, Copilot, and Grok. We monitor how these platforms mention your brand, cite your content, and recommend your products.
How do you classify AI agents vs crawlers?
We use server-side signal analysis to distinguish between LLM crawlers (like GPTBot, ClaudeBot), AI agents performing tasks on behalf of users, regular human visitors, and bad bots. Our classification uses User-Agent fingerprinting, behavioral analysis, and known bot registries.
Can I export data to my stack?
Yes. Travatar supports data export via webhooks, API, and direct integrations. You can push event data to your data warehouse, BI tools, or custom pipelines. All data is available in standard formats.
How quickly will I see results?
AI visibility data appears within your first weekly report cycle. Traffic classification begins immediately after deploying the JS tracker or SST endpoint. Most teams see actionable insights within the first 7 days.

Ready to see who really visits your website?

See the difference between traffic and traffic intelligence.

We are part of

  • Startup Wise Guys
  • Techcelerator
  • Tenity
  • Huge Thing