Your Website Might Be Drowning in Bot TrafficInvisible to ChatGPTMissing AI Conversions
Track AI visibility, identify non-human traffic, and prove conversion impact.

Benefits proofs
Clear outcomes teams achieve with Travatar, measured in visibility, traffic quality, and conversions.
+28%
AI answer presence
Teams using Travatar see an average 28% increase in AI platform mentions within the first quarter.
Based on tracked prompts across ChatGPT, Perplexity, and Gemini.
4 types
Humans vs non-human clarity
Instantly separate real visitors from LLM crawlers, AI agents, and bad bots in your traffic data.
Server-side classification with 95%+ accuracy.
+12%
Conversion lift
Identify which AI-driven traffic actually converts, and double down on what works.
Measured via attributed sessions from AI referrals.
- +30 SEO conversions/mo
- +2 AI recommendations
- Bot traffic identified
- Weekly reports automated
Classify and Decode Your Traffic
There are 4 types of traffic on your site. We help you see the difference.
LLM Crawlers
GPTBot, ClaudeBot, PerplexityBot and other LLM training crawlers indexing your content for AI models.
AI Agents
Autonomous agents performing tasks on behalf of users - browsing, comparing, and recommending products.
Humans
Real visitors browsing your site, clicking CTAs, and converting. The traffic you actually want.
Bad Bots
Scrapers, spam bots, and credential stuffers that waste resources and skew your analytics.
How It Works
Connect Signals
Add our lightweight JS library and configure your SST endpoint. AI crawlers and agents are detected automatically.
Classify Traffic
Separate humans from bots and AI agents. Identify LLM crawlers and track AI-driven referrals and sessions.
Improve Visibility
Monitor AI platform mentions, track the recommendation-to-conversion funnel, and get weekly reports.
Connect Signals
Add our lightweight JS library and configure your SST endpoint. AI crawlers and agents are detected automatically.
Classify Traffic
Separate humans from bots and AI agents. Identify LLM crawlers and track AI-driven referrals and sessions.
Improve Visibility
Monitor AI platform mentions, track the recommendation-to-conversion funnel, and get weekly reports.
Activate the toolkits you need
Start with one, expand as you scale.
AI Visibility
Track how AI platforms talk about your brand.
- Track prompts, answers, and sources
- Monitor brand mentions across AI platforms
- Weekly AI visibility reports
- Share of voice and positioning trends
AI Traffic Tracking
Detect AI agents and crawlers visiting your site.
- High-accuracy AI agent traffic signals
- Server-side event collection
- LLM crawler identification
- Bot classification and filtering
Analytics & Traffic Quality
Understand who visits and what converts.
- On-site analytics and referrals
- Traffic quality overview
- Conversion tracking and attribution
- Real-time session monitoring



